ACSBDC/Chevron Building an Online Presence Seminar 2: Increase Brand Awareness

Understand how Social Media makes information more accessible and useful by combining technology, content, and social interaction. Learn how businesses leverage Social Media to increase sales, find new leads, and strengthen customer loyalty. What are best ways to see faster results with Social Media? David Mitroff, Ph.D. provides an overview of his 9 Key Areas of Social Media. He will review Social Media case studies and focus on your website and blog as the hub of an effective online presence. What you will learn about: - Are your Social Media efforts effective? - What parts of your business can be effected by Social Media? - What components of your marketing plan could leverage Social Media? - How valuable is feedback from your customers for your success? - How do you promote events and get people to tell others about events? - Are you continually reaching new market segments (Mobile marketplace)? This event is being sponsored through the generous support of Chevron.